SERVING THE MIDDLE EAST’S FASHION-SAVVY MEN
New online
menswear store www.houmou.com is set to take the region’s fashion scene by storm
with the announcement of the brand launch and live fashion gallery at one of
Dubai’s coolest hotspots - Movida nightclub, Radisson Royal
Hotel, Sheikh Zayed Road, Dubai on the 4th April, 2013 from 11pm.
Everyone’s
welcome to attend this ground-breaking evening which is anticipated to be an
explosive beginning for the new brand.
HOUMOU is the perfect marriage of gritty
street culture and the art of bespoke tailoring, inspired by London’s top
hipster town, Shoreditch and the world-renowned tailoring district, Savile Row.
This fusion of soul and style is an integral part of the brand’s DNA which
promises to deliver an eclectic mix of cool casuals and smart evening wear.
Commenting
on his brand, the designer says the collection was built around “the fashion-savvy
man who is looking for basic essentials, with a unique edge. HOUMOU will be
moderately-priced, without compromising on style or quality.”
“At HOUMOU, we
understand what men want and I’m excited to be bringing something new to the
fashion scene in Dubai. And with the work hard, play hard work ethic here,
convenient shopping can’t be overlooked –and that’s exactly what we will
deliver with the online wardrobe. ”